We Should understand the term’ Garments merchandising’
at first ‘garments’ means apparels or clothing which we need to wear every day,
every body, every time not only in our country. All over the world also
‘merchandising means buying producing and selling of any goods or product or
services for the local or international market. If we combine this two English
term ‘Garments merchandising’ then the meaning of garments’ merchandising
becomes like following definition.
All the activities involved in procuring export order
of any garment of any particular design for a specific quantity, analysis of
the garment requires producing the garments. Production of those quantity
level, production Scheduling and exporting the garments within fixed time
frame. May be called garments merchandising.
From the said definition of garments merchandising it
can be assumed clearly that procuring a garment export order that is export
l/c. production of those garments as per buyers satisfaction within limited
time is not so easy. The activities involved in garments merchandising is
normally done by a dynamic and export person called garment merchandiser.
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